January 2025
VeeFriends released the New Year, New You Mystery Collection exclusively on Whatnot, offering collectible pins, keychains, and challenge discs designed to inspire growth and positivity throughout the year.
The New Year New You Mystery Collection launched exclusively on Whatnot, combining collectible fun with personal inspiration to kick off the new year. Each box featured a surprise mix of pins, keychains, and challenge discs centered around growth-focused characters like Empathy Elephant, Hustling Hamster, and Focused Falcon—many of which made their official pin debut. Collectors chased ultra-rare variants, including Gold, Cosmic, and Ghost pins, along with the special Iridescent Pin featuring the VeeFriends logo and Very, Very, Very, Very Lucky Black Cat.